Scion ~ Bad Product Names

Thursday, April 19, 2007

Scion

Scion logo

First rule of product naming: be sure that the name is easily pronounceable by most people. This rule is broken right away-- I've overheard many people pronounce scion incorrectly. What comes to mind when you first hear the name Scion? A car that can travel through the sky? Ohhh, it's supposed to be pronounced "sigh-on", not "SKY-on". It actually refers to a brand of vehicle produced by Toyota.

What exactly is a scion? According to Webster's, it means a descendant or heir. Makes a bit of sense, since it is a Toyota spinoff brand. It isn't that great of a name for a car though; it sounds more like something that came out of a futuristic sci-fi movie.


9 comments:

Liberty Motors said...

Looks more like a school bus premee. Seems like it should only come in shades of yellow :)

Anonymous said...

dont make fun of scion you douche!

high risk insurance said...

I'm guessing that it's "sky on"? But it could be "ski on". lol Now I'm confused!

Yamaha R1 Fairings said...

By the way, the car is ugly too.

Childrens Behavior Problems said...

The car is not appealing me.Well,I think the correct pronunciation is Sigh-on .

Scuba Diving Vacations said...

Nice post,
I enjoyed while reading it.Well,the car is also not bad.

Mexican Breakfast Food said...

Brand and car are nothing but ugly!!

Prosthetic Dental Laboratory said...

Ugly name vs Ugly car... no comments.

testking 000-330 said...

I don't think its going to be a popular in people..