Head On ~ Bad Product Names

Head On Sucks
Those very annoying Head On commercials are shown so often-- you've probably seen them 1000 times by now, with their annoying "apply directly to the forehead" repetition.
So what is Head On? I guess that it cures headaches if you rub it on your forehead. Note that the commercial doesn't explain what the product actually does, which means they have something to hide.

It's not just the name and slogan that are bad: The Better Business Bureau (BBB) has asked the creators of Head On not to make claims that Head On relieves headaches!

In effect, you are buying a product that potentially DOES ABSOLUTELY NOTHING!! They even have spinoff brands like First On and Active On. Here's a good name for the next one: Sucks On!

Bad Product Names

Friday, April 20, 2007

Head On

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