What better holiday than Xmas to capitalize on the "X" craze?
Not a terrible way of branding, but it only works if you actually pronounce Xmas like "eks-mas"... it sounds somewhat out of place in a formal setting.
Tuesday, December 18, 2007
Have an X-treme X-mas
Monday, November 26, 2007
There goes that stray X again...
Blosxom
First Sxoop, now Blosxom.
Adding X's at the beginning or end of the word is so passé ("xtreme!" this and that), so let's throw them right in the middle of the word! Note that it's Blosxom not Bloxsom, the latter would be more easily pronounced.
Monday, October 22, 2007
Xnergetically confusing
Xnergy
This name seems poor on two counts: the "X-" prefix is way overused by now, and it also has ambiguous pronunciation.
Take off the "X" and we're left with the dangling "-Nergy". This can be related to that awful NRG ("energy") abbreviation (wow, just spell the letters N-R-G and it sounds like energy! the letters themselves don't stand for anything)
Is it supposed to be pronounced "X - Energy" or just "X Nergy"? To further complicate things, which syllable is stressed?
Friday, September 7, 2007
No Sxoop for you!
Sxoop
Just looking at the name is headache-inducing. How can you possibly pronounce a name starting with that consonant cluster (Sx-) ?
I guess you can take the X as silent, and pronounce it as "soup" or "zoop."